JayBee
Vision
Guides on your regulatory journey
Regulatorische Vorgaben können komplex, schwierig umzusetzen und zeitaufwändig sein. Wir sind überzeugt, dass diese Aufgaben den Aufbau von Unternehmen nicht behindern sollen. Deshalb vereinfachen wir die regulatorischen Prozesse, damit sich unsere Kunden auf das konzentrieren können, was sie am besten können und was ihnen Spass macht – die Entwicklung ihres Unternehmens. Wir bieten risikobasierte Lösungen an, die den individuellen Bedürfnissen unserer Kunden entsprechen und den gemeinsamen Erfolg fördern. Unser Ziel ist es, risikobasierte Lösungen anzubieten, die den individuellen Bedürfnissen unserer Kunden entsprechen und den gemeinsamen Erfolg ermöglichen.
Ein Team, ein Ziel.
Seit 2017
Vom Start-up zum etablierten Partner. JayBee wurde von Jürg Baltensperger gegründet, es begann seine Reise in einem Coworking Space in Zürich und residiert heute in seinen Räumlichkeiten inmitten des Crypto Valley in Zug. Banken, Vermögensverwalter sowie eine Vielzahl anderer Finanzintermediäre vertrauen auf die Dienstleistungen von JayBee. Wir haben dieses Vertrauen mit zeitnahen, zielorientierten und risikobasierten Lösungen entschädigt, die unseren Kunden eine erfolgreiche Geschäftsentwicklung ermöglichen. Unser Know-how, Erfahrung und Engagement hat insbesondere einer grossen Zahl von Finanzintermediären im Fintech- und Krypto-Umfeld beim Aufbau ihrer Prozesse geholfen. Dank eines versierten Teams von Spezialisten mit praktischer Erfahrung und aktuellem Wissen sind wir in der Lage, schnell, gezielt und individuell auf die Bedürfnisse unserer Kunden einzugehen.
We simplify regulatory processes to empower our clients to fulfil their vision.
Das JayBee-Team
Inhouse
Jürg Baltensperger
- Business efficiency thanks to a risk-based approach
- Enhanced compliance that empowers company growth
- Pragmatic cross-border frameworks
- Strongly goal-oriented project management
- Crypto network ensuring a holistic service
- Law, MLaw UZH Zurich Switzerland
- Risk Management, MAS HSLU Lucerne Switzerland
- Business, MLP HSG St.Gallen Switzerland
- Certificates: AML Regulations & Sanctions, Virtual Currency and Blockchain, Compliance Anti-Money Laundering, Digital Marketing Advanced, Project Management, Leadership and Management, Intercultural Management, Leadership in Asia
- Lecturing engagements: Future Compliance, Corporate Governance, Financial Regulations, Compliance Management, Regulatory & Compliance, Crypto Regulations & Risk Management
- World Economic Forum Davos
- CV Summit Zug & Zurich
- Finanzmesse Zurich
- Finance2.0 Zurich
- Blockchance Hamburg
- Crypto Valley Labs Zug
- Cardano Summit Lausanne
- META-NFT Conference Seoul
- Swiss Accociation of Compliance Officers Zurich
- Money-Laundering Reporting Office Switzerland MROS Bern
- SACA Summit Seoul
- OpRisk Management in Banken Cologne
Isabelle Broger
Innovation needs more than bold ideas, it needs a partner who empowers you at every stage, turning regulatory complexity into clarity and ideas into lasting impact.
- Set up companies and structure them for growth
- Serve as local signatory or board member
- Handle corporate housekeeping and governance
- Support SRO membership applications and regulatory interactions
- Outsource AML and ongoing monitoring for financial intermediaries
- Build and implement custom compliance and risk frameworks
- Provide ongoing advisory on regulatory and risk related matters
- Help with licensing and authorisation for payment and crypto or virtual asset services
- MAS in Financial Market Compliance (Switzerland),
HWZ University of Applied Sciences, Zurich
Focused on regulatory governance, risk management, and financial compliance - Chartered Financial Data Scientist (CFDS)
Advanced expertise in data-driven finance, ML and quantitative analytics - Certified International Investment Analyst (CIIA / SFA)
Global professional certification in investment analysis and portfolio management, equivalent to CFA - BA in Economics (Switzerland),
Zurich University of Applied Sciences
Foundation in economic theory, finance, and business management
Erika Beaumier
- Regulatory Engagement and Strategic Advisory
- AI Governance, Risk Assessment and Ethics & Compliance Framework
- Risk & Compliance Organizational Review and Target Operating Model
- Interim and Fractional Risk & Compliance Leadership (CCOs & CROs)
- Qualified Lawyer (Canada)
- Bachelor of Laws – LL.B. (Université de Montréal)
- Master in Business Administration – MBA (Concordia University)
- AI for Business Specialization – Fundamentals, Strategy & Governance, Applications in Finance, Marketing & People Management (Wharton)
- AI & Generative AI Certifications (DeepLearning)
- Blockchain Revolution in Financial Services Specialization – Blockchain, Digital Assets & DeFi (INSEAD)
- Global Fellow Program in Talent Management (Wharton)
- Executive and Team Coaching Certifications (John Mattone Global & Renewal Associates)
- Board of Directors Certifications (IMD & Swiss Board School)
Lukas Krigar
- Ideation, fast validation & rapid prototyping,
problem framing, opportunity map, lean tests (clickable prototypes, token or flow mockups, smoke tests) - Token Frameworks, Regulatory Pathfinding & Compliance Fit,
map assets, rights, utility, governance, payment and jurisdictions, choose the lightest viable route that preserves utility - Token-Economics & Ecosystem Design,
incentives, governance, guardrails, sustainability - Tokenization of Real World Assets, Rights, Utility & Communities,
token design, issuance and lifecycle, community utility and governance integration - Fiat–Crypto Link (On or Off-Ramp),
partner selection, integration architecture, KYC and AML - 360° founder view & interdisciplinary product building,
product and UX, token-economics, governance, risk and compliance,
smart, fast-track strategy to MVP & GTM,
pilots, pricing, partnerships, commercialization - Strategy Advisor or Local Board Member (CH),
growth and product strategy, operating model and unit economics, risk and performance controls,
regulatory readiness in coordination with counsel
- MSc Economics, Freie Universität Berlin & University of Bern,
focus on monetary systems and incentive scheme design - MScEd Business Education, University of Innsbruck (AT),
focus on accounting & finance - Research Associate (Financial Psychology & Sociology), Steinbeis School of Management and Innovation, SMI, Berlin,
research on investment strategies and investor behavior
Thomas Hübner
- Holistic Process & Business Analysis. End-to-end process mapping, reengineering, and BPMN-driven automation (including RPA and workflows) to achieve measurable efficiency gains.
- Bridge Between Business & IT. Precise requirements engineering, structured stakeholder management and multilingual communication (GE, EN, FR) enabling smooth and technically sound delivery.
- Robust Delivery Expertise. Test, release and deployment management (incl. UAT), combined with disciplined execution in both agile and classic frameworks (Scrum, Kanban, Waterfall).
- Project Leadership & Change Execution. Strategic project management and hands-on steering of transformations with clear accountability and tangible outcomes.
- Digital Transformation & Emerging Tech. Practical expertise in RPA, Open Banking, blockchain and crypto, complemented by high-quality content creation and ghost-writing for Web3 and digital innovation.
- MBA, International Business, University of Southern Queensland (Australia)
- Master of Advanced Studies in Management, ZFH, HWZ University of Applied Sciences, Zurich
- BSc in Business Administration, Specialization in Business Management or SME, Kalaidos University of Applied Sciences Switzerland
- Professional Scrum Master I (PSM I)
- Change Manager SGO-CAS
- Project Management Practitioner & Project Management Foundation (PRINCE2)
- KANBAN Training
- Axiom Controller View, Level 1
- Avaloq Certified Professional (ACP)
- Certified Crypto Finance Expert (CCFE), Certified Cryptocurrency Expert (CCE), Certified DeFi Expert (CDE), Certified NFT Expert, Certified Metaverse Expert, Certified Blockchain Expert (CBE)
- Tricentis Certificate of Achievement, RPA Specialist
- UiPath Diplomas of Completion, Business Analysis, Implementation Methodology, RPA Awareness & Developer Foundation Training
- Tosca Certificates of Achievement, Test Automation Specialist, Level 1 & 2, Test Design Specialist, Level 1 & 2
Florens Müller
- Incorporation
- Local signatory and board mandates
- Organisation of corporate housekeeping
- Bank account opening
- Structuring of international and national set-ups in line with Swiss financial markets regulation
- Advise on AML framework and tool providers
- Advise on regulation and required authorisation from SRO or FINMA
- Token classifications
- FINMA non-action letters
- Tokenisation projects and RWA tokenisation
- Licensing your payment or virtual asset service provider with the SRO
- FINMA FinTech license (Art. 1b BankA)
- Master of Arts (HSG) in Law and Economics
- Certified AML Officer
- 5+ years of international law firm experience
Tomer Shaked
- Regulatory and compliance advisory for financial institutions, FinTech, and digital asset businesses
- Design, review, and implementation of AML and CFT frameworks and governance structures
- Risk-based compliance solutions tailored to business models and growth stages
- Support with licensing processes, regulatory onboarding, and supervisory interactions
- Compliance assessments, gap analyses, and remediation support
- Development of internal policies, controls, and compliance documentation
- Advisory support for management and key stakeholders on regulatory decision-making
- Training and workshops on regulatory, AML, and compliance best practices
- Bachelor of Laws (LL.B.), Carmel Academic Center, Haifa
- Bachelor of Science (B.Sc.) in Psychology, University of Haifa
- Certified Blockchain Expert, CryptoJungle
- Advanced professional training in Swiss AMLA due diligence, FinSA rules of conduct, and regulatory updates, Equilas AG
- 9+ years of international banking experience
Daniel Wiśniewski
- Company incorporation
- SRO membership
- KYC and KYB onboarding
- Transaction monitoring
- Negative news, sanctions and PEP screening
- Compliance Assessments
- Crypto Assets Source of Wealth and Source of Funds evaluation
- Audit supporting
- Crypto Compliance tools expertise
- Master of Arts in Management
- Certified AML Officer (ACAMS)
- 13+ years of international banking experience
Maria Von Fedak
- Compliance & Regulatory Strategy for Virtual Assets and Financial Intermediaries
- Anti-Money Laundering (AML) and Counter-Terrorist Financing (CTF) Frameworks
- KYC & Enhanced Due Diligence (EDD) Onboarding and Risk Assessment
- Regulatory Liaison with Swiss and UAE Regulations
- Compliance Audits, Policy Development & Risk Control
- Training & Workshops on AML and Compliance Best Practices
- Corporate Governance & Legal Structuring for Startups
- Project Management & Cross-Border Regulatory Coordination
- Master of Law and Business (LL.M. or MLB), Bucerius Law School, Hamburg
Specialization: Entrepreneurship, Corporate Governance, AML & Compliance - Bachelor in Law and Psychology, Universidad de los Andes, Bogotá
Alexis Daj
That’s what I stand for as legal expert and digital marketing specialist with over twenty years of counselling experience.
- Company incorporation and corporate structuring
- Counsel on corporate governance and commercial register matters, including purpose, board, and domicile changes
- Legal and regulatory assessments under Swiss and EU regulatory frameworks
- Structuring of international and national set-ups in line with Swiss financial markets regulation and EU financial market framework
- Guidance on AML compliance architecture design and RegTech tool providers
- Token classifications
- FINMA non-action letters
- Regulatory guidance on ICOs, tokenisation projects, and RWA tokenisation
- Licensing of payment or virtual asset service providers with the SRO
- SRO membership applications and liaison with regulatory bodies
- FINMA FinTech license (Art. 1b BankA)
- AML outsourcing and ongoing compliance monitoring for Swiss financial intermediaries
- CAS Swiss Financial Market Law, University of Zürich UZH
- PhD Digital Marketing & Electronic Communications Regulation, UTB
- LLM Master of Law, UTB
- Bachelor of Law, UTB
- MAS Marketing Systems, UTB
- Bachelor of International Business, UTB
- Languages: German, English, French, Spanish
Filipa Cepêda
- Company incorporation and corporate structuring
- SRO membership applications and liaison with regulatory bodies
- AML outsourcing and ongoing monitoring for Swiss financial intermediaries
- Legal and regulatory assessments under Swiss and EU frameworks
- Implementation of tailored compliance frameworks
- Ongoing compliance and regulatory support and advisory services
- Master’s in Comparative Law. Swiss and European legal frameworks
- LL.M. in European and Global Law
- Bachelor’s in Law
Sascha Götze
- Strategic digital marketing for regulated environments
- Brand and visual identity development
- Campaign setup and performance optimisation
- Content structure for web and social channels
- Marketing support aligned with compliance requirements
- Digital marketing strategy
- Graphic design and visual systems
- Google Ads setup and optimisation
- Social media planning and execution
- Campaign analysis and reporting
- Digital Marketing Class
- Marketing and Graphic Design
- Google Ads Certification
- Social Media Certifications
Buket Wesche
- HR administration and coordination
- Payroll and finance support
- Office management and internal organisation
- Project coordination and operational follow-up
- Interface for employees, partners, and external stakeholders
- Foreign Language Correspondent IHK
- Project Management
- HR Assistant WEKA/SIB
Consulting Partner
Stephanie Bossart
- Business Development or Door Opening for DACH & Europe
- Digital Marketing or Social Media
- CRM Development & Optimization
- Sales & Marketing KPIs & Controlling
- Digital Transformation
- Project Management
- Investor Relations & Fund Raising
- M&A
- COO, CFO or Board Memberships
- CFA, CFA Institute (USA)
- MBA ESCP-EAP (Oxford or Madrid)
- BSc Management (London)
- CFO or Head of Accounting & Controlling (Controller Academy, Diploma)
- Systemic, Value-Oriented Business Coach (Coach Academy, Diploma)
- Board Memberships (EPFL-ZHAW, Certificate)
Marcel Achermann
- Executive Search for C-level and senior roles across crypto, fintech, and financial services
- Advisory & Board Mandates for Swiss-regulated entities seeking strategic guidance, compliance credibility, and ecosystem access
- Interim CxO Engagements providing hands-on leadership during transformation, growth, or transition phases
- Organizational & Operating Model Advisory to optimize structure, processes, and governance for sustainable growth and regulatory readiness
- Master of Computer Science, ETH Zürich
- Executive Program, Swiss Finance Institute, Zurich
Andreas Janzen
- Regulatory compliance in payments and crypto environments
- Business strategy under regulatory constraints
- Leadership in demanding and fast-moving markets
- Alignment of legal obligations and business objectives
- Regulatory Compliance
- Business Strategy
- Leadership
- FinTech
- Crypto and payment processing
Markus Hammer
- Digital Assets, Tokenization & Real-World Assets (RWA):
Strategic and regulatory advisory for tokenization ventures and RWA platforms, with a focus on Real Estate, digital asset frameworks, and ecosystem building across jurisdictions. - Company Incorporation & Operational Setup:
Supporting startups, FinTechs, and scale-ups in company formation and Swiss market entry, fast, compliant, and execution-ready. - Compliance Frameworks & GenAI for Compliance:
Designing lean, technology-driven compliance architectures, integrating AML, KYC, CLM, and GenAI-enabled automation into scalable, future-proof operations.
- Master of Law UNIBAS and Swiss Bar Exam
- EMBA New Business Development HTW Chur
- CERTs: Project Management, Blockchain, GenAI for Compliance, Startup Board Academy
- Real Estate Economics and Finance
- ...
Michael Bumb
Enabling regulated ventures to scale with precision, compliance readiness, and strategic resilience, shaping tomorrow’s finance today.
- Digital Assets & DLT Regulation
- Regulatory Strategy & Governance
- Risk & Compliance Management & Stakeholder Engagement
- Interim Executive & C-Suite Support
- Business Transformation & Platform Scaling
- University diplom in Business Administration, with additional executive training at the University of Liechtenstein in Compliance and AML
- 20+ years of experience in banking, governance and digital finance, at group level and across jurisdictions with emphasis on strategic management, regulatory frameworks, and organizational leadership



